We are the disruptors who invented this category and are still the leaders at creating cutting edge campaigns. We know what it takes to market a hit – 600+ and counting!
Pasión
Hispanic entertainment marketing isn’t an add-on – it’s existential for us and the force that fuels our work.
Conexión
We live and breathe the culture and create connections to the Hispanic audience – with language, emotion, faith and the power of entertainment.
Innovation
We are the trailblazers – recognizing the allure and the economic potential that entertainment content holds for US Hispanic consumers.
Our Services
Marketing Strategy
We create unique campaigns that meaningfully connect with the audience culturally, socially, emotionally, spiritually that deliver the ideal ROI.
Creative
We repurpose or create materials that engage our audience in a culturally meaningful way that cuts through the clutter.
Publicity
Partnering with our established network of media contacts – from traditional to digital platforms – we create targeted and relevant media breaks that resonate with the Hispanic consumer.
Experiential
We create culturally specific experiences that resonate and engage the Hispanic consumer audience.
Media Planning
& Buying
Informed by our extensive experience, we design and implement traditional, digital and social media campaigns that over-deliver on client’s measurable objectives.
Sponsorship & Product Placement
We align your product with relevant content and live events, ensuring maximum exposure and audience engagement.
Influencer Marketing
We carefully curate the right influencers who resonate with your project. From social media campaigns to content collaborations, we drive authentic engagement.